On the lookout for a human Swiss Army Knife? Look no further!

Experienced expert in Learning & Development, Event Management, project management and communciation with focus on results.

Swiss Army Knife?

Yes, it's bordering on cheesy, but I'm doing it anyways - comparing myself to a Swiss Army Knife, the universal tool that can be used for almost anything. I'm a versatile partner in a wide range of areas; from education strategies to project management, event management, leadership, communication and marketing. 
I have long experiece from various fields and functions, large and small teams, strategic and pragmatic projects. My drive is to find smart, creative solutions, lead with both heart and head and create strategies that drive results. 

A few examples of what I bring to the table

With solid experience in Learning & Development, events, communication and project management, I help companies create meaningful experiences – for employees, customers and key partners. I connect business goals with real impact, whether it’s building a learning strategy from scratch, running an international event or leading a team through change.

I move easily between strategy and detail – between vision and execution – and always deliver with structure, creativity and strong personal commitment. Clear communication, high quality and a genuine understanding of people are often mentioned when others describe what it’s like working with me

Learning & Development

I create effective, business-driven learning strategies and solutions that truly make a difference – engaging, developing and strengthening both employees and key external audiences.

• Strategy and concept development for digital, hybrid and in-person learning
• Content creation and learning design with a focus on interactivity and experience
• Follow-up and evaluation for continuous improvement

Examples:
Led the shift to a fully digital/hybrid education strategy for Wella Nordics, resulting in a 4x increase in customer reach (from 15,000 to 60,000 in one year) and positioning the region as a global leader in digital education ("Digital Genius").

Developed and delivered a new market-adapted education offering for Wella Northern Europe – including a fully digital education calendar, new tools, easy-access seminar formats and full budget ownership.

Events & Communication

I design events, concepts and communication that leave a lasting impression. With a sharp eye for both content and aesthetics, I turn goals into memorable experiences.

• Event planning, meetings and customer journeys – from idea to execution
• Creative concepts, copywriting, storytelling and marketing
• Clear and impactful presentations and visual storytelling

Examples:
Created an "event-in-a-box" concept that reached 2,700 customers across the Nordics ahead of a major product launch. An additional 2,000+ were trained digitally pre-launch, creating demand from day one and helping customers get started immediately.

Project lead for a four-day internal kick-off in Rome for 250 participants. Full responsibility for program, venue, budget, logistics, participant experience and agency coordination. The result? Record-high participant ratings and glowing feedback.

Project Mgt & Leadership

I lead projects with structure, engagement and calm, confident leadership – whether it’s a complex international collaboration, a brand-building initiative or stepping in as interim manager.

• End-to-end project ownership – planning, budgeting, follow-up, teams
• Interim leadership with focus on clarity, trust and hands-on support
• Experience with fast-paced delivery and long-term change processes

Examples:
Led the Swedish Education team through a transition period after a long stretch without a manager – simplified and clarified goals, improved processes, coached employees and freelancers, and helped the team focus on what they do best.

Project-managed Wella Sweden’s new office – from concept to move-in – including design direction, contractor coordination and budget. Delivered on time with a happy team that loved their new environment. Several visitors even asked to copy the design for their own offices – a great compliment!

Why choose me?

I am quick-witted, fast-starting with a broad skill set and the ability to see both the big picture and the important details. A pragmatic strategist with long experience in empathetic leadership, creative concept development, and successful project management.

Versatile Experience

Broad knowledge and experience in various industries and functions. 

International background.

Quick Problem Solving

Ability to quickly understand contexts and find pragmatic solutions.

Team Leadership Expertise

Extensive experience in building and leading strong, successful teams.

Customer Focus

Creating value for both company and customers - the key to driving longterm success and building strong partnership. 


Don't be a stranger!

Do you have a project or assignment you need help with? Don't hesitate to get in touch. I look forward to discussing how we can create value together!

And some moderate bragging...


Kursprogram Wella Northern Europe Digital Pan Nordic Conference Pan Nordic Conference - digital Illuminight - 600 kunder på Artipelag Projektledare för Wella Pride