Learning & Development
I create effective, business-driven learning strategies and solutions that truly make a difference – engaging, developing and strengthening both employees and key external audiences.
• Strategy and concept development for digital, hybrid and in-person learning
• Content creation and learning design with a focus on interactivity and experience
• Follow-up and evaluation for continuous improvement
Examples:
Led the shift to a fully digital/hybrid education strategy for Wella Nordics, resulting in a 4x increase in customer reach (from 15,000 to 60,000 in one year) and positioning the region as a global leader in digital education ("Digital Genius").
Developed and delivered a new market-adapted education offering for Wella Northern Europe – including a fully digital education calendar, new tools, easy-access seminar formats and full budget ownership.












